Optrafair, the UK’s longest running and largest optical exhibition, has received the resounding support of the optical sector to extend its partnership with the Mark Allen Group (MAG), organisers of the event since their acquisition of Optician magazine in 2016.

Members of the FMO had the opportunity to review MAG’s proposal for 2021-2023 alongside a counter proposal from another organiser. MAG’s proposal involves working closely with ABDO, FODO and BCLA, along with the other professional bodies and trade associations who represent the sector to broaden Optrafair’s appeal, improve the education offering and ensure that Optrafair is ultimately the only exhibition that truly represents all sectors of the UK optical industry.

In February FMO members voted on the proposal, giving their Board of Directors a clear mandate by voting decisively to accept the proposal from MAG. The vote results are a resounding endorsement of the FMO’s long term strategy and MAG’s ambitions to work in partnership with the industry to develop Optrafair.

Andy Yorke, chairman FMO said “As a member organisation we have a responsibility to do what’s right for our members and to listen to them. The scale of the majority in favour of Optrafair and MAG demonstrates the members’ commitment to both the show and to MAG, giving us the support to go forward knowing we have the full backing of the industry. Exciting times lie ahead.”

Event director, Ed Wyre said “This is fantastic news. Optrafair is such an important event in the industry and we are delighted to extend the partnership with FMO and the wider sector, allowing us to take Optrafair to the next level. We know there is so much potential for this event, and we now have a clear mandate to improve every aspect of the show – ensuring it continues to address the needs of not just visitors and exhibitors, but also the whole optical industry.”

“Optrafair 2019 is shaping up to be a fantastic show, but we have not even started yet. We have already started to discuss, with professional bodies and trade bodies, how we can bring the whole industry together for Optrafair 2020. I’ll be making announcements about 2020 and beyond in the near future” Yorke continued.

Optrafair 2019 takes place at Birmingham’s NEC, 30th March to 1st April, packed with new features and a brand-new format for education, it’s an event not to be missed. Full information and online registration can be found at www.optrafair.co.uk.